At Vitarich, sehat meets swaad

Started in 2006 as a milling partner to PepsiCo, ITC, and Haldiram, we’ve now stepped into your kitchen with snacks that are both healthy and tasty.

Our roasted snacks and breakfast cereals are light, flavour-packed, low in fat, and gluten-free, made for everyday habits and real hunger.

Whether it’s your first meal or a quick break, Vitarich brings you food that fits right in without the extra oil or guilt.

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Why We Do What We Do

Our Vision

To be the preferred brand for wholesome, roasted snacks and cereals—bringing together sehat (health) and swaad (taste) with crunchy, nutritious goodness for every moment.


Our Mission

To deliver wholesome, nutritious, and roasted food products that support healthier lifestyles, by offering high-quality snacks and breakfast cereals crafted with care, innovation, and a deep commitment to our consumers' well-being.

Our Brand Positioning

For health-conscious consumers seeking delicious, guilt-free snacking and breakfast options, Vitarich offers a range of crunchy, roasted products that combine the richness of natural ingredients with the perfect balance of sehat and swaad. Unlike fried or heavily processed alternatives, our snacks deliver wholesome goodness—anytime, anywhere.

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Roasted, Not Fried

Light & Gluten-Free

No Artificial Stuff

Snack-Friendly Anytime

Roasted, Not Fried

Light & Gluten-Free

No Artificial Stuff

Snack-Friendly Anytime

Healthy Gifting, Your Way

A thoughtful mix of flavour and nutrition, this hamper is perfect for every occasion. Pick your favourites and gift wellness with a personal touch.
What’s Inside?

  • 2 Granolas – Choose from Classic, Choco Cherry, Fresh Strawberry, or Ginger Apricot
  • 1 Trail Mix – A zesty, superfood blend of nuts, seeds, fruits & chat masala.
  • 1 Millet Snack – Options include Roasted Namkeen, Bhel, Sprouts Mix or Barbeque Jowar.
  • 1 Foxnut Pack – Pick from Pink Salt, Pudina, Cheese, Peri Peri, or Tomato.
  • 1 Flavoured Chana – Pudina Chatka, Chilli Chatka, Hing Jeera, or Peri Peri.

FAQs

Are your snacks good for health?

Yes! They’re roasted, low-fat, and made without any added chemicals or preservatives.

Can children and older people eat them too?

Yes, most of our snacks are made using only plant-based ingredients.

Where can I buy Vitarich products?

You can buy them online or at select stores near you. Visit our Shop Now page to order.

Do you have vegan options?

 Yes, most of our snacks are made using only plant-based ingredients.